A northmodern success
(Denmark) – northmodern’s August exhibition served as well received business platform for design community.
First launched in January 2015, the show saw 480 brands exhibiting in a larger venue, with over 4,400 visitors, a 62% increase from the first edition.
Focussing on increasing northmodern’s international awareness gave the show a 100% increase in international visitors from January 2015 to August 2015. northmodern Fashion and Design Director Kristian W. Andersen commented: “It is fantastic to see the vision of northmodern taking shape. The ambition to include Copenhagen is being realised and we are happy to see that the industry, nationally and internationally, is behind us. northmodern is a collaboration with Design Denmark and Danish Design Center working for a broader design event encompassing Copenhagen and Denmark as a whole. This will, combined with a focus on a sharp curation and segmentation, ensure that we will continue to grow.”
Buyers and exhibitors expressed their feedback, including Section Deputy Manager at international flagship of modern living Illums Bolighus Maria Larsen: “The flow and variety of lighting, furniture and interior design brands has been well put together, and represents a wide selection of the best from both the Danish and International design scenes. We have with great success throughout the past year established several cooperation’s with new brands all spotted at the northmodern fair.”
northmodern served as a successful platform of communication and connection for all those exhibiting. If you exhibited at northmodern, be sure to get involved with darc’s post-event showcase! Contact Helen on h.fletcher@mondiale.co.uk for more information.
